Live chat: running an online home-based business

During the live chat session we will be looking at the following areas:

  • If you are running a home-based business, what are the key issues you face?  How do you address these?
  • How are home-based businesses viewed by others – customers? suppliers? funders?  Do home-based entrepreneurs engage in 'impression management' to address the opinions of others?
  • Does running a business from home fit into family life – or does it cause tensions?
  • Do home-based entrepreneurs suffer from isolation?  What types of isolation?
  • Is running a business from home a stepping stone to a bigger business – or are these 'lifestyle businesses'?
Presentation time: 
Thursday, 30 June, 2016 - 18:00

Elizabeth Daniel

Picture of Elizabeth Daniel

Elizabeth Daniel is Professor of Information Management at The Open University Business School.  

Her research interests centre upon the adoption and effective use of information systems (IS) by organisations, including the realisation of benefits from IS and the development of business cases for IS investment.